Zhaoyun Guo | Translation Technology | Research Excellence Award

Dr. Zhaoyun Guo | Translation Technology | Research Excellence Award

Master Supervisor at Hebei University of Economics and Business | China

Guo Zhaoyun is a scholar specializing in translation technology and corpus linguistics, with a strong research orientation toward translation education reform, multilingual communication, and discourse studies within global and regional contexts. His work explores innovative approaches to translation talent cultivation, particularly in relation to the Beijing-Tianjin-Hebei collaborative development strategy, and he contributes to advancing pedagogical models that integrate cross-cultural communication, ideology, and emerging multimodal resources. He has published on translation practice, national image construction in international media, teacher–student interaction in EFL settings, and comparative discourse analysis, demonstrating an interdisciplinary engagement with linguistics, communication, and cultural studies. His academic contributions include leading and participating in numerous funded research projects focused on translation training, multimodal corpora, ideological and political integration in language education, and the development of specialized teaching resources for business English and foreign cooperation. In addition to scholarly publications, he has contributed to compiled works in business English education and political news translation. His research emphasizes practical innovation, data-driven analysis, and regionally responsive training mechanisms that align translation studies with contemporary socio-economic needs. Through his applied research and project leadership, he continues to contribute to the advancement of translation pedagogy, corpus-based inquiry, and the broader field of foreign language education.

Profile: Orcid

Featured Publication

Li, M., Yin, J., & Guo, Z. (2025). Critical discourse analysis of Chinese national image in The Bangkok Post (2013–2023): A comparison with Japan and the US. Cogent Arts & Humanities. https://doi.org/10.1080/23311983.2025.2594566