Assist. Prof. Dr. Abed Mahmoudian | Futurology | Research Excellence Award
Assistant Professor | Bu-Ali Sina University | Iran
Assistant Professor Dr. Abed Mahmoudian is a researcher in sport management specializing in sport marketing, fan behavior, athlete branding, knowledge management, and digital engagement in sport organizations. His scholarly contributions, published in leading JCR journals, address topics such as team and athlete brand reputation, fan loyalty, innovation in nonprofit sport clubs, social media engagement, and organizational values. His research also includes future-oriented analyses of sport development and fan identity within professional football contexts. His academic impact is reflected by 317 citations (311 since 2021), an h-index of 7, and an i10-index of 6, demonstrating consistent influence within the sport management research community.
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Featured Publications
Fan Engagement Management: Fan Response to Brand Image Attributes of Professional Athletes on Instagram
– Journal of Global Sport Management, 2025
The Impact of Perceived Team Reputation on Team Identification in European Football
– Corporate Reputation Review, 2024
Threats on Team Identity Among Persian Gulf Pro League Football Fans
– Journal of Global Sport Management, 2025
Challenges of Social Media Workers in Football Clubs Using the TOE Framework
– Future Business Journal, 2025